Travis Johnson

Yellow Pages Yellow Pages Yellow Pages

Last year, we ordered the largest yellow pages ad in the church section in Homestead, FL.  When the book arrived, our large ad was not in there.  Bummer.  Yellow Pages dropped the ball then and after the fact while we were trying to get it all squared away.  This year, we've decided not to spend our ad dollars in the yellow pages.

Here's the good news: People searching for churches in Homestead, FL will google this post and visit us.  Those of you that do find the church from this yellow pages rant are cool people.  You can "stick it to the man" and find a really great church all in one move.  We'll save a few bucks and invest that money somewhere else.

tagged: yellow pages - homestead, fl - churches - church - bellsouth - bellsouth - yellowpages.com

Radical commitment to core business

Starbucks is incredible.  They have remarkable environments, excellent service, and exceptional product.  But, they've hit a snag with their frozen drinks.  The time to blend a frozen drink during peak hours slows down their lines, reduces product sold, and increases customer frustration.  Frozen products are great.  But, I need to get in and out quickly when I'm in a rush.

Starbucks will fix this problem.  They will add baristas or make the frozen drinks more efficient.  The church has some lessons to learn regarding "process drag."  We have engaged in so many non-essentials that our core functions get marginalized, weakened, or cluttered out by the extra-curricular noise.  Extra Bold coffee is not our main business.  But, we do have a challenge facing the customized, blinged out, American church.  Our challenge or our main business is to keep the main business the main business!

Related links:
Starbucks Gossip    Starbucks Union Aggregator    Starbucks Goes to the Kids

High on Embassy Suites

Normally, I am high on Embassy Suites.  I am especially this time.  As I was connecting up with a friend at arrival in Indy and he called the place "Embassy Stinks." I laughed and dismissed it.

Then, I woke up at 3 AM "high on Embassy Suites." Some dude had a brilliant idea to paint the Embassy Suites stairwell in the middle of the night with an oil based paint.  My head is swimming.